Brand Manager Sofia - Bulgaria

Would you like to stop looking towards Fridays and enjoy every day of your week?
Ficosota has a place for you to feel at home and among friends while doing something that matters and leaving a footprint.

We are looking for a passionate Brand Manager who’s ready to lead one of our major brands, elevate it in the hearts of the consumers and conquer new markets.

With us, you can practice your marketing skills from A to Z, participate in building strategies, and develop and innovate in a highly competitive environment while being a part of a young and enthusiastic friendly team.

What will you be doing?

  • Develop and coordinate a global brand strategy including a clear long-term vision and goals, identification of target customers, and brand positioning (value proposition)
  • Specify how the brand will use the marketing mix to implement the strategy, having in mind local specifics of various markets
  • Elaborate plan for launching the innovations on the markets with defined business goals
  • Develop and evaluate (consumer test) packaging designs in collaboration with external partners
  • Monitor and analyze sales data and brand performance
  • Develop the brand’s main communication tools – TVC scripts and shooting, digital campaigns, key visuals, brand collateral
  • Coordinate and lead the communication with external partners
  • Ideate new product concepts and lead the whole new product development (NPD) process
  • Manage brand portfolio

If you have:

  • Strong background in Marketing (min. 3 years), preferably in FMCG. Experience in new product development and communication tools creation will be considered a strong advantage.
  • Degree in Business, Marketing, Brand Management, Economics, or similar are considered a plus
  • Inquisitive mind and can-do attitude
  • Leadership skills and teamwork spirit
  • Excellent command of written and spoken English (at least C1 according to the Common European Framework of Reference for Languages)
  • Computer literacy: working proficiency in MS Windows and MS Office (Excel mastery is an advantage)

We offer:

  • To be part of a great team, where the atmosphere is positive, ambitious, and motivating
  • Attractive package, adequate to your efforts and achievements
  • Work in a highly dynamic environment
  • Additional social benefits


If you recognize yourself in the above, APPLY NOW and make the first step!

*Bear in mind that we give feedback only to shortlisted candidates.

The position you’re looking for is currently not vacant.

YOU are still interested in Ficosota?

Check the other positions HERE